Tuesday, 20 April 2010

We are seventeen


When we recently travelled down to London we visited the design company "We are seventeen".

We are seventeen are based in a small flat like studio. They produce motion graphics work for different companys across the world...they were even talking about designing an ident for a middle eastern channel in the future.

They showed us the piece they had just finished which was to give a new channel called the Universal channel an identity. They used a combination of 3d,green screening and after effects to produce short idents which all had a a different look/colour palette.

The company had a very relaxed feel to it as it was based in a flat and with only three members they had plenty of time to interact and help each other. This is the type of company I could see myself working at in the future this would benefit my learning skills at the same time feeding of other people.

Sunday, 18 April 2010

Epic Old Spice advert


I saw this american ad on the internet and I think its amazing. Sure its over the top but it doesnt take itself too seriously and gets the point across with humor. Makes you feel energised watching it.

Carlsberg - Great at robbing my ideas


Ok when I gave my first pitch to the class and to thoughtful. ne of my ideas branching off from teh webcam idea was to ahve people saying the word do repeatedly into their webcam and making a tune of of it.

However Carlsberg have since robbed my idea for their new england advert. I will have to rethink this one.

Webcam Collaboration - Do!

Ok the first word that came into my head when thinking about people doing stuff was this video collaboration of people on their webcams all combining to produce a song and an interesting video.

In the do lectures case they could all hold up cards spelling out the word do at the end.

DO Lectures


The brief I am currently working on alongside Doritos is to create a an ident for Do Lectures.

Do lectures" are a series of inspiring talks by different lecturers. The logo is quite simple but the keys connected to the letters makes it not so simple to use in any old way. Its definitely something im going to have to think about!

Final Doritos Advert


This is my final 29 second doritos ad. this version contains small amount of humorous violence. something I will have to change when I come to enter the competition.

The idea comes from one of the trigger happy tv sketches. and focus's on unusually random humor to grab the attention of the viewers. Although the advert isnt an epic im sure if it was shown on tv it would have people talking about it the next day in work or school making it a successful ad.

Trigger Happy tv sketch

I was watching channel 4 the other day and saw these short sketches featuring guys in animal suits fighting and doing other humorous stuff. this gave me an idea for my doritos advert. I like the way they are filmed in slow mo, capturing the reaction of the passers by.

Tuesday, 6 April 2010

Flavours/Snatch?

Usually the first idea that pops into my head is the best. But not all the time....When I started thinking abut how I could display all these different flavours Dorito's off i thought about how In the film snatch they introduce each character with a graphic style at the start of the film.

Best advert out there!

I wish I was the designer who made this Doritos's advert........Sadly I'm not. This is one of my favourite adverts just because of the idea and execution couldn't be better. They have obviously translated the idea of the male character from the film American Psycho (A film based on a rich,smart intelligent business man who gets a kick out of killing things) I think everyone was expecting a small mouse to pop out but this ad surprises us all!

Last years winner - Tribe

This is the winner for last years Doritos ad competition. Nice stop frame work probably swung the judges...I wouldnt say the humor is laugh out loud but its nicely put together with the sound.


My easter brief is to create a 29 second advert for Doritos....Now i have looked at the ones that have been uploaded already and to be honest im sure I could do better depending on my time and resources, Im going to give it a shot and see if I can spark an idea or two..

Friday, 12 March 2010

Science Channel Ident

This is my Finished piece for the science channel ident. I was happy with the outcome after opting against using maya for this project. I enjoyed making the mechanical elements come to life with stop frame animation. I also finished my piece a few days before the deadline which gave me time to improve my ident...Something i had not been able to do with previous briefs.